ABOUT
Strategic design for creative direction, brand identities, print media and digital assets.
S U N / S I T E is a design studio whose work clarifies, empowers, and elevates the unique stories and vision of its clients. We believe client relationships are a privilege. A successful project is born from professional and transparent collaboration; focusing on design creativity, and strategic outcomes being met on time. S U N / S I T E approaches each client project with a passionate curiosity for research, ideas, and innovative design.
RESEARCH IS ESSENTIAL AND AT THE CORE OF EACH PROJECT.
CONTEXT IS EVERYTHING.
S U N / S I T E distils your project’s ideas and vision, highlighting relevant historical and contemporary contexts, so that the project’s core ideas and assets have layered meaning and relationship. This gives the work an authentic depth – creating timelessness and versatility. We ask:
- What are your project’s unique stories and beliefs?
- What is at the heart of your project?
- How do these core elements sit within the big picture –
the rich history of storytelling, design, culture, science, philosophy, and human endeavour? - How do these core stories and elements relate to and stand out amongst the everchanging details of the contemporary world, media, marketplaces, and competitors?
STRATEGY EMPOWERS.
PROJECTS ARE DEVELOPED WITH CLEAR STRATEGIES.
Once research is distilled, strategic ideas are formulated to drive your project.
- Who is the target audience?
- Where will the project be seen and heard?
- Which media and tools are best suited to empower your unique project?
- Which assets will amplify your project’s messaging and communication at all touchpoints?
- What are your project’s timelines?
CREATIVE DESIGN COMMUNICATES CLEARLY, HOLDS ATTENTION, AND STANDS OUT.
S U N / S I T E harnesses research and strategy to create powerful design media and bespoke assets, that express the authentic voice and vision of your project. Your project’s design should feel intuitive and genuine, engaging the curiosity and desires of your target audience.